Business intelligence for digital brands


The right orchestration is a decisive success factor in the digital world too. Scholz & Friends connects all digital channels and touchpoints for its clients, thereby creating a holistic brand experience online.

The brand strategists at Scholz & Friends provide clients with support in the digital transformation process. We analyse the visibility, user journeys and interaction of brands online and identify the potential for achieving their business targets in the digital environment. This business intelligence is then used by us to create digital brand strategies that lead to more presence and customers.

An orchestra consisting of owned, earned and paid media

The digital brand strategies are implemented with the help of specialists in the Orchestra of Ideas. We develop platforms and conceive and realise activation campaigns and SEO strategies in cooperation with Scholz & Friends Digital Media. For social media and community management, the expertise at our disposal includes that of the Scholz & Friends Content Desk. The content generated here is shared and binds the target groups.

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